Elliot Polak , Founder & CEO, Text Appeal, UK Elliot Polak is the Founder and CEO of the global advertising adaptation network Text Appeal ( www.textappeal.com ). Based in London with 400 copywriters around the world, Text Appeal clients include Allianz, Gap, Nokia, P&G, Siemens, Sony and Starbucks. Elliot has been referred to as "among the most creative individuals in business" by The Marketer – a magazine of the UK Chartered Institute of Marketing. iaajordan.org
