Ernie Ball was an American entrepreneur, musician, and innovator, widely acclaimed as a revolutionary in the development of guitar-related products. He began as a club and local television musician and small business entrepreneur, building an international business in guitars and accessories that would eventually gross US$40 million a year. Wikipedia
The definitive Wikipedia entry for Ernie Ball. Wikipedia is the biggest multilingual free-content encyclopedia on the Internet. en.wikipedia.org/wiki/Ernie_Ball
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