Forrester Research’s Vice President and Principal Analyst Charlene Li believes that social networking is becoming so important that it is like air, it is everywhere. In a videopodcast with Marketing Voices, Jennifer Jones, Li says that companies who don’t embrace social networking will lose their competitive edge. Li describes how GM is a leader in social media and how Google and Apple fit into the social media environment. marketingvoices
Download MP4 Forrester Researchs Vice President and Principal Analyst Charlene Li believes that social networking is becoming so important that it is like air, it is everywhere. www.marketingvoices.com/date/2007/04/
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