Mike realized he was much more excited by this kind of immersive and engaging entertainment than in the typical feature film production chores, and in eventually co-founded Campfire using his experience in online narrative and viral marketing to create immersive, community-building campaigns for top global and national brands. Virtual Worlds 2007 is a production of Virtual Worlds Management and Show Initiative virtualworlds2007
Mike realized he was much more excited by this kind of immersive and engaging entertainment than in the typical feature film production chores, and in eventually co-founded Campfire using his experience in online narrative and viral marketing to create im campfirenyc.com/2007/10/
