S. Mark Young holds the George Bozanic and Holman G. Hurt Chair in Sports and Entertainment Business at the University of Southern California. He is also a Professor of Accounting and Management within the Marshall School of Business, and a Professor of Communication (USC Annenberg School for Communication). Young teaches and does research in the area of entertainment management with a speciality in the psychology of celebrity and popular culture. Wikipedia
The definitive Wikipedia entry for S. Mark Young. Wikipedia is the biggest multilingual free-content encyclopedia on the Internet. en.wikipedia.org/wiki/S%2e_Mark_Young