The definitive Wikipedia entry for Vance Packard. Wikipedia is the biggest multilingual free-content encyclopedia on the Internet. en.wikipedia.org/wiki/Vance_Packard
...THE HIDDEN PERSUADERS Vance Packard 1957 Contents The Depth Approach PERSUADING US AS CONSUMERS The Trouble with People So Ad Men Become Depth Men ... And the Hooks Abe Lowered... www.ditext.com/packard/toc.html
Vance Packard was born in Granville Summit, Pennsylvania in May of 1914, to parents Philip J. Packard and Mabel Case Packard . Packard grew up in State College, Pennsylvania. In 1932, h e majored in English attending Penn State University. He earned hi www.mnsu.edu/emuseum/information/biography/pqrst/packard_...