Verghese Kurien (born November 26, 1921 at Kozhikode, Kerala) is called the "father of the White Revolution" in India. He is also known as the "Milkman of India". He was the chairman of the Gujarat Co-operative Milk Marketing Federation Ltd.(GCMMF). GCMMF is an apex cooperative organization that manages the Amul food brand. He is recognised as the man behind the success of the Amul brand. Wikipedia
...The Amul saga Verghese Kurien THE success of the Amul brand name has, no doubt, resulted in my being asked to comment on its history and the reasons for its success. I have... www.india-seminar.com/2001/498/498%20verghese%20kurien.htm
The definitive Wikipedia entry for Verghese Kurien. Wikipedia is the biggest multilingual free-content encyclopedia on the Internet. en.wikipedia.org/wiki/Verghese_Kurien