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  1. Steve Rubel

    Steve Rubel is a senior marketing strategist and one of the most influential bloggers in the world, according to Technorati. He currently serves as senior vice president in Edelman's me2revolution practice. Edelman is the largest independent global PR firm. Widely viewed as an expert on conversational marketing, Rubel is often sought out as a speaker and appears frequently in the press. He has been named to several prestigious lists, including: Media Magazine's Media 100, the . . .

  2. Doc Searls

    Doc Searls is Senior Editor of Linux Journal , which has been covering the world's fastest-growing operating system since Version 1.0, in 1994. He is a co-author of The Cluetrain Manifesto , perhaps the only book (and probably the only bestseller) that began as a rant on a Web site. He also writes Doc Searls Weblog , which usually ranks well up in Technorati's Top 100 blogs (out of about 2.7 million).

  3. Frank Rich

    Frank Rich (born June 2, 1949 in Washington, D.C.) is a columnist for "The New York Times". His column focuses on American politics and popular culture. His column ran on the front page of the Sunday arts and leisure section from 2003 to 2005; it now appears in the expanded Sunday op-ed section. From 1980 to 1993, Rich was the "Times"' chief theater critic.

  4. Al Ries

    Al Ries is a marketing professional and author. He is also the co-founder and chairman of the Atlanta-based consulting firm Ries & Ries with his partner and daughter, Laura Ries. Along with Jack Trout, Ries coined the term "positioning", as related to the field of marketing, and authored "Positioning: The Battle For Your Mind", an industry standard on the subject.

  5. Mark Penn

    Mark J. Penn is worldwide CEO of the public relations firm Burson-Marsteller and the president of the polling firm Penn, Schoen and Berland Associates.

  6. John Stauber

    John Stauber Center for Media and Democracy & Author (WI) Organic Consumers Association (OCA)

  7. Edward Bernays

    Edward Louis Bernays (November 22, 1891 - March 9, 1995) is considered one of the fathers of the field of public relations along with Ivy Lee. Combining the ideas of Gustave LeBon and Wilfred Trotter on crowd psychology with the psychoanalytical ideas of his uncle, Sigmund Freud, Bernays was one of the first to attempt to manipulate public opinion using the psychology of the subconscious. He felt this manipulation was necessary in society, …

  8. Sheldon Rampton

    Sheldon Rampton (born August 4, 1957) is the editor of "PR Watch", and the author of several books that criticize the public relations industry and what he sees as other forms of corporate and government propaganda. Rampton was born in Long Beach, California. At the age of three, his family moved to Las Vegas, Nevada, where his father worked as a musician. Raised as a member of The Church of Jesus Christ of Latter-day Saints (LDS Church), …

  9. Darren Barefoot

    Darren Barefoot is a writer and marketing executive based in Vancouver, British Columbia, Canada. He is a founding partner at Capulet Communications, a public relations firm specializing in high technology companies. Barefoot wrote a monthly column for the "Yaletown View", whose parent company publishes magazines in British Columbia and California. Barefoot has also written for the Vancouver Sun and "Victoria News" newspapers, …

  10. Dick Lee

    Richard "Dick" Lee was a public relations worker for the Anaheim Amigos of the American Basketball Association during the 1967-68 season. Despite never having played college basketball, he eventually found himself on the Amigos' active playing roster as the team struggled with finances and injuries. The Anaheim Amigos were one of the least successful teams in the ABA. Attendance at their games was rumored to dip into double-digits, …

  11. Alastair Campbell

    Alastair John Campbell (born May 25, 1957) was the Director of Communications and Strategy for the Prime Minister of the United Kingdom from 1997 to 2003.

  12. Valéry Giscard D'Estaing

    Valéry Marie René Giscard d'Estaing is a French centre-right politician who was President of the French Republic from 1974 until 1981. His tenure as President was marked by a rupture with his predecessor on social issues—such as divorce, contraception, and abortion—and attempts to modernize the country and the office of the presidency, …

  13. Michael Kelly

    Michael Kelly is a Scottish politician and businessman. He held the position of Lord Provost of Glasgow from 1980 to 1984, and was Lord Rector of Glasgow University from 1983 to 1987. As Lord Provost, he was instrumental in the city's adoption of the "Glasgow's Miles Better" campaign and slogan, which is credited with an important role in Glasgow's cultural renaissance during the 1980s.

  14. Ivy Lee

    Ivy Ledbetter Lee is considered by some to be the founder of modern public relations, although the title could also be held by Edward Bernays.

  15. Peter Brown

    Peter Brown is an American businessman, born and educated in England.

  16. Tom Harris

    Tom Harris is Executive Director of the Natural Resources Stewardship Project. He is prominent as a global warming skeptic. Until September 2006, he was Ottawa operations director of the High Park Group, a public relations and lobbying company active in the debate over global warming. The Natural Resources Stewardship Project has also been accused of being an Astroturfing organization, set up by High Park Group to promote the interests of its clients, …

  17. Tom Harris

    Thomas "Tom" Harris (born February 20 1964) is a Scottish politician. He is the Labour Member of Parliament for Glasgow South. Tom Harris is Ayrshire-born and was brought up in Beith, Scotland and was educated at the Garnock Academy in Kilbirnie and Napier College, Edinburgh where he was awarded a Higher National Diploma in journalism in 1986.

  18. Bob Burton

    Bob Burton is a freelance journalist and public relations analyst based in Canberra, the capital of Australia. He worked until the early 1990’s as a researcher and campaigner on energy, mining and forestry issues for The Wilderness Society in Australia. He has been a contributor to PR Watch since 1997. He has also edited the website of mining industry watchdog, the Mineral Policy Institute.

  19. Hal Riney

    Hal Riney (born 1932) is an American advertising executive and founder of Publicis & Hal Riney. Riney was named number 30 on the "Advertising Age" 100 people of the 20th century. He was inducted into the Advertising Hall of Fame in 2001. Riney grew up in Longview, Washington. He graduated from the University of Washington in 1954. After serving two years in the United States Army doing public relations in Italy, he joined BBDO San Francisco, …

  20. Alan Caruba

    Alan Caruba is a public relations counselor and a free-lance writer who is a frequent critic of environmentalism and Islam and a global warming skeptic. In the late 1970s Caruba founded his public relations firm, The Caruba Organization, and in 1990, the National Anxiety Center, a "clearinghouse" whose "original purpose was to debunk the many claims made by environmental and consumer organizations ... engaged in deliberately false, …

  21. Amir Taheri

    Amir Taheri is an Iranian-born journalist and author based in Europe. His writings focus on the Middle East affairs and topics related to Islamist terrorism. Taheri's public speaking engagements are arranged by Benador Associates, a public relations firm with a predominantly neoconservative clientele.

  22. Michael Scanlon

    Michael Scanlon is a former communications director for Rep. Tom DeLay, lobbyist, and public relations executive who has plead guilty to corruption charges and is currently assisting in the investigation of his former partners Jack Abramoff, Grover Norquist and Ralph Reed by separate state and federal grand jury investigations into lobbying performed for Indian tribes running casino gambling businesses.

  23. Ed Gillespie

    Edward W. Gillespie (born Aug. 1, 1961) is an American Republican political figure. Most notably, he was selected by President George W. Bush to be Chairman of the Republican National Committee, where he served from July 2003 to January 2005. He is currently the counselor to President Bush. Gillespie along with Jack Quinn (former Chief of Staff to Vice President Al Gore) founded Quinn Gillespie & Associates, a bipartisan lobbying firm that provides strategic advice, …

  24. Clayton Cosgrove

    Clayton James Cosgrove (born 31 October 1969, Nelson, New Zealand) is a New Zealand politician. He is a member of the Labour Party.

  25. Eric Dezenhall

    Eric B. Dezenhall (born September 9, 1962 in Camden, New Jersey, USA) is a damage control consultant and crime fiction author. Dezenhall is the founder and CEO of public relations firm Dezenhall Resources.

  26. Günter Bentele

    Günter Bentele is professor of Public Relations at the University of Leipzig. Between 1989 and 1994 he taught at the Otto-Friedrich University in Bamberg.

  27. Sarah Brown

    Sarah Brown née Macaulay is the wife of Gordon Brown, the current Prime Minister of the United Kingdom. She was also a founding partner of Hobsbawm Macaulay Communications, a public relations company.

  28. Victoria Clarke

    Victoria C. "Torie" Clarke (March 1959 in Pittsburgh) is an American public relations consultant who has served in the private sector and in three Republican presidential administrations, most notably as the Assistant Secretary of Defense for Public Affairs under Donald Rumsfeld. Clarke is a graduate of George Washington University and began her career as a photographer for the now defunct Washington Star.

  29. Mark Bingham

    Mark Kendall Bingham (May 22, 1970 in Phoenix, Arizona, USA– September 11, 2001 in Shanksville, Pennsylvania, USA) was an American public relations executive who founded his own company, the Bingham Group. He died at age 31 in the September 11, 2001 terrorist attack on board United Airlines Flight 93.

  30. Atoosa Rubenstein

    Atoosa Rubenstein (born Atoosa Behnegar in Tehran, Iran in 1972) was the editor-in-chief of "Seventeen" magazine. She was also the founding editor of "CosmoGIRL!". She is currently the founder of Big Momma Productions, Inc. and "Atoosa.com".

  31. Michael Ward

    Michael John Ward (born 7 April 1931) is a British Labour Party politician.

  32. Brian Tierney

    Brian P. Tierney is a Philadelphia, Pennsylvania, businessman and former Republican activist. He is the chief executive of Philadelphia Media Holdings L.L.C., and the publisher of the "The Philadelphia Inquirer" and the "Philadelphia Daily News". Tierney, who grew up in Upper Darby, PA, was sent by his parents to Episcopal Academy. He was educated at the University of Pennsylvania and received a law degree from Widener University.

  33. Betteke van Ruler

    Alberta Arnolda (Betteke) van Ruler (born 1948) is an associate professor of communication science at the Free University of Amsterdam. She is the current chairman of EUPRERA, and the vice-chairman of the Public Relations division of the International Communication Association.

  34. Perrin Kaplan

    Perrin Kaplan is the vice president of Marketing & Corporate Affairs for Nintendo of America Inc. of Turkish origin. Perrin Kaplan oversees public relations, government affairs, investor relations and internal communications for the Western Hemisphere and plays a key role in global coordination inside the Nintendo corporation. She is also a leader in the company’s top marketing team. Kaplan joined Nintendo as corporate communications manager in 1992.

  35. Matthew Freud

    Matthew Freud (born 1963) is head of Freud Communications Limited, an international public relations firm in the United Kingdom. While still in his twenties, Freud came to be considered a Wunderkind in the world of British public relations, and something of a 'enfant terrible' by London society. His success has consisted in a unique blend of innovative marketing strategies for high profile corporate clients, aggressive and diverse business investments, …

  36. Larry O'Brien

    Lawrence "Larry" Francis O'Brien, Jr. was one of the United States Democratic Party's leading electoral strategists when, for more than two decades, he helped reshape American politics. The son of Irish immigrants, when he wasn't working in politics, O'Brien managed his family's real estate and did public relations work as well.

  37. Ken Sunshine

    Kenneth Mark Sunshine (b. March 12, 1948) is a public relations consultant. He grew up in Long Island but now resides in Manhattan and is a graduate of Cornell University. He started his carreer working for ASCAP, he then moved on to politics, serving as chief of staff for David Dinkins during his time as Mayor of New York City (1990-1993). After Dinkins lost the 1994 election to Rudy Giuliani, Sunshine started a public relations firm, "Ken Sunshine Consultants", …

  38. Vega

    Mercedes Mígel Carpio, alias Vega, is a Spanish singer-songwriter. Her interest in music started when she was a girl. She studied Advertising and Public Relations in Segovia, where she also worked as a waitress. She left her university career to be a contestant in Operación Triunfo 2003, her springboard to fame. Her musical style can be defined as the classical Spanish canción de autor or singer-songwriter, but it shows influences of Frank Sinatra, …

  39. Hilary Rosen

    Hilary B. Rosen was the chief executive of the Recording Industry Association of America from 1996 to 2003 and was the senior executive there for 10 years prior to becoming CEO. Under Rosen, the RIAA advanced a legal and PR campaign to limit the swapping of copyrighted music, a practice whose popularity increased dramatically with improved personal computer multimedia capabilities and expanded broadband Internet access.

  40. David Stein

    David Stein (? - 1999) was a French-born painter who become an art forger. Stein moved to USA because prices there were higher. When he was working as a PR man for a Hollywood film "Lust for Life" about Vincent Van Gogh he noticed the paintings that had been made for the film. Stein never copied a painting, but painted in the style of the master he liked. For example, he studied Marc Chagall to copy his color scheme. He also mastered the styles of Matisse, Braque, …

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