Rob Enderle

Rob Enderle

male
Forrester Research, The Walt Disney Company, Giga Information Group, Rolm, Financial analyst, open source…marketshare
Rob Enderle, founder of the Enderle Group, is a consultant, writer, and widely quoted technical and legal analyst in the information technology...
Arthur Nielsen

Arthur Nielsen

male, deceased (1980)
University of Wisconsin-Madison, Tennis Hall of Fame member, Market Analyst, marketing research, Danish American, Danish…market, marketshare, test market
Arthur Charles Nielsen, Sr. (September 5, 1897-June 1, 1980) was an American market analyst of Danish descent. He was the founder of the eponymous...
Edward F. Boyd

Edward F. Boyd

male, deceased (2007)
African American, marketshare, racial discrimination, Coca-Cola, advertising, marketing…niche market
Edward Francis "Ed" Boyd was an American marketing executive who was responsible for the marketing of products specifically to African Americans in...
Shirley Polykoff

Shirley Polykoff

female, deceased (1998)
marketshare, advertising, American, Clairol, Tagline, Advertising Age
Shirley Polykoff was an American advertising executive whose "Does She... Or Doesn't She?" tagline for Clairol skyrocketed sales and earned her a...